Study of magical words1/4/2024 ![]() ![]() It’s the difference between “Rebecca runs” and “Lisa is a runner.” Category labels such as “runner” imply a certain permanence. One way to do this is to use nouns instead of verbs – like in the study. This brings us to our first trick in the bag: using words that activate a sense of identity. The ones that were encouraged to be “helpers.” Which group do you think was more likely to tidy up? They asked one group of kids to “help” clean up the toys, while they asked the other group to be “helpers” in cleaning up the toys. They allowed 4- to 5-year-old children to play for a bit and then waited until they were engaged in another activity. In 2014, scientists conducted a study to find out how to get kids to tidy up. ![]() It turns out that this choice can be pretty important. Yet we rarely think about which words we use. It teaches you how to use words to sell an idea, resolve conflict, and get ahead – at home and in the office. ![]() This summary shows you how to use the hidden science behind language to your advantage. It turns out that there are real-world phrases that make certain outcomes more likely than others – almost like magic.įor instance, saying that you “recommend” something makes a person 34 percent more likely to follow your suggestion than if you were to simply say that you “like” it. What comes to mind when you think of magic words? Perhaps “Abracadabra” or “Expecto Patronum.”īut this summary is not about fictional incantations.
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